Think OOH Blog

BEST PRACTICES FOR MEASURING VIEWERSHIP

Posted by admin on Sep 9, 2011 3:06:22 AM

DSE Question of the Month: What do you believe are the best practices in measuring viewership? Is employing a marketing analysis firm to determine viewership worth the cost?

published: 08/17/2011

David Matera, CEO - PITCH INC.
http://www.digitalsignageexpo.net/DNNArticleMaster/DNNArticleView/tabid/78/ArticleId/5518/Dave-Matera-OOH-Pitch-Inc.aspx

Topics: WRITE

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